Alton Towers’ Bluey Ride: Is It Worth the Hype?

Alton Towers’ Bluey the Ride: Here Come the Grannies! might not be a big thrill coaster, but that was never the point—and that’s exactly why it works so well.

This is a junior coaster built for younger guests, and in that role, it absolutely delivers. From the moment you enter the queue, it feels like you’ve stepped into the world of Bluey.

The theming is bright, playful, and full of recognisable details that kids instantly connect with. For families, that immersion is what makes the ride special.

The coaster itself is short and gentle, but that’s a huge positive for its target audience. It’s the perfect “first rollercoaster” experience—just enough excitement without being intimidating. For young children, it’s likely to be one of the highlights of their day.

What really stands out is how well it fits into CBeebies Land. It finally gives the area a true headline attraction and strengthens Alton Towers as a destination for families, not just thrill seekers.

Another big win is the emotional connection. Bluey isn’t just another children’s character—it’s a show that families genuinely enjoy together. That shared recognition adds an extra layer to the experience, making it feel more meaningful than a standard kids’ ride.

It also shows a clear step forward in how Alton Towers approaches its younger audience. Instead of something generic, this feels carefully designed and intentional, with real effort put into making it memorable.

Is it worth the hype? For families with young kids, definitely. It’s fun, accessible, and full of charm. It may not be a must-do for everyone, but for its audience, it’s exactly what it needed to be—and that’s where it succeeds.