Discover the exclusive Aviktas Watch Collection — two luxury timepieces inspired by the Corridors of Time. Only 20 available.

Blackpool Pleasure Beach will offer guests the chance to ride AVIKTAS early during technical rehearsals on Saturday ahead of its official opening.

With under two weeks until Pleasure Beach Resort launches its record-breaking new ride, the park has shared fresh updates - including an exclusive look at the final stage of construction, taking shape on site.

Blackpool Pleasure Beach launches a £250 gyroswing model inspired by Aviktas. A detailed collector’s piece. Pre-order now.

The moment fans have been waiting for has finally arrived. A new chapter is unfolding—and it starts not with the ride itself, but with something you can wear, collect, and experience right now.

One of the UK’s top attractions, Blackpool Pleasure Beach is now ranked among the world’s top 10 theme parks by Tripadvisor.

Blackpool Pleasure Beach confirms AVIKTAS VIP preview dates for May 10 & 13, 2026. Ride early with £50 ticket, plus optional £10 park access.

ENSO at Blackpool Pleasure Beach is still just £5, offering a thrilling spinning upgrade on Icon and one of the UK’s best-value ride experiences.

Blackpool Pleasure Beach launches flexible pay-as-you-ride tickets, giving guests the freedom to enjoy rides their way with a new “your day, your way” pricing option.

Blackpool’s Pleasure Beach Resort has announced plans to revamp its Season Pass system, in order to make it more cost effective for its guests.

Blackpool Pleasure Beach will be closed on April 20, 21, 27 & 28 2026. Plan your visit with updated opening dates, tips and what to expect.

Blackpool Pleasure Beach restocks ride parts collection featuring Valhalla, Big One & more. Own rare, authentic pieces of theme park history today.

Blackpool Pleasure Beach have annouced that children under two will now be able to access a range of rides on park free of charge - a great edition for families looking to save money while visiting over Easter.

Don’t miss the payday sale at Blackpool Pleasure Beach. Huge savings on top merchandise with limited stock. Shop now before it sells out.

This Easter, Blackpool’s Pleasure Beach Resort is making sure there’s plenty to get excited for, including extended opening hours, live family entertainment - and a hotel deal that means free tickets for the whole family.

Celebrate 130 years of Blackpool Pleasure Beach with exclusive limited-edition merchandise. Shop the first drop before it sells out!